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GUPTA,S.L (13) answer(s).
 
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1
ID:   011897


Advertising & sales promotion management :an Indian perspective:text & cases / GUPTA,S.L; RATNA,V.V 2004  Book
GUPTA,S.L Book
0 Rating(s) & 0 Review(s)
Publication New Delhi, Sultan Chand Dropadi Devi Education Foundation, 2004.
Description xxii(iv),648ppaper
Standard Number 81-8054-111-8
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Accession#Call#Current LocationStatusPolicyLocation
011254658.82/GUP/RAT 011254MainOn ShelfGeneral 
2
ID:   007463


Business economics:text and cases / CHATURVEDI,D.D; GUPTA,S.L; PAL,SUMITRA 2001  Book
CHATURVEDI,D.D Book
0 Rating(s) & 0 Review(s)
Publication Galgotia Publications Pvt Ltd.,, 2001.
Description (xvi),698+2paper
Contents Intro-nature,scope,role of BE in decision making/model building & case analysis,consumer behaviour/conumer surplus,demand analysis,elasticity of demand, demand estimation & forecasting,input-out put decisions-production theory,production analysis,supply and elasticity of supply,cost analysis,cost estimation reduction & control,managerial beh. theories,market structure,economic theory of firm & profit maximisation,pricing under perfect cmpetition,pricing under monopoly,pricing under monopolistic competition,pricing under oligopoly,pricing policies and srategies,capital budgetingdecision making under risk and uncertainity/economic optimisation and linear programming,game theory in strategic decision making,case studies
Standard Number 81-85989-47-8
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Accession#Call#Current LocationStatusPolicyLocation
007556338.5/CHA 007556MainOn ShelfTextbooksR1-S1
3
ID:   013618


Case studies in human resource management / SURI,R.K; GUPTA,S.L 2007  Book
GUPTA,S.L Book
0 Rating(s) & 0 Review(s)
Publication New Delhi, Pentagon Press, 2007.
Description xvi,383phard
Standard Number 978-81-8274-289
Key Words BMS Management  ;  Prof Sadhana 
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Accession#Call#Current LocationStatusPolicyLocation
B02367658.3/SUR/GUP B02367MainOn ShelfGeneral 
4
ID:   013135


Case studies in marketing management / GUPTA,S.L; SURI,R.K 2007  Book
GUPTA,S.L Book
0 Rating(s) & 0 Review(s)
Publication New Delhi, Pentagon Press, 2007.
Description (ii),xiv,384+4phard
Standard Number 978-81-8274-290
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Accession#Call#Current LocationStatusPolicyLocation
012204658.8/GUP/SUR 012204MainOn ShelfGeneral 
5
ID:   009188


Consumer behaviour:text & cases / GUPTA,S.L; PAL,SUMITRA 2002  Book
GUPTA,S.L Book
0 Rating(s) & 0 Review(s)
Publication Sultan Chand & Sons, 2002.
Description xi,(iv),556paper
Standard Number 81-7014-795-6
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Accession#Call#Current LocationStatusPolicyLocation
008569658.8342/GUP/PAL 008569MainOn ShelfTextbooks 
6
ID:   008985


Elements of marketing management:text,case studies & role plays / GUPTA,S.L 1999  Book
GUPTA,S.L Book
0 Rating(s) & 0 Review(s)
Publication Pune, Everest Publishing House, 1999.
Description (viii),186+6paper
Standard Number 81-86314-90-3
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008396658.8/GUP 008396MainOn ShelfTextbooks 
7
ID:   009841


Entrepreneur development; new venture creation / TANEJA,SATISH; GUPTA,S.L 2002  Book
GUPTA,S.L Book
0 Rating(s) & 0 Review(s)
Publication Galgotia Publishing company, 2002.
Description xviii,419+2ppaper
Summary/Abstract Who is an entrepreneur?'; entrepreneurial values & attitudes; creativity,innovation...........................................................
Standard Number 81-85989-59-1
Key Words BMS Entrepreneurship 
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Accession#Call#Current LocationStatusPolicyLocation
B01219338.04/TAN/GUP B01219MainOn ShelfGeneral 
8
ID:   106121


Entrepreneurship / GUPTA,S.L 2023  Book
GUPTA,S.L Book
0 Rating(s) & 0 Review(s)
Publication Mumbai, Black & Black Publishing Corporation, 2023.
Description (iii),296phard
Contents Knowledge entrepreneurship, entrepreneurial leadership skill, successful entrepreneurship, social skills in entrepreneurs, self confidence and self esteem; assertiveness in entrepreneurship,time management for the entrepreneur
Standard Number 978-9394527-29-4
Key Words BFM ECONOMICS 
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Accession#Call#Current LocationStatusPolicyLocation
BF0813338.04/GUP BF0813MainOn ShelfGeneral 
9
ID:   011124


Financial derivatives(theory,concepts & problems) / GUPTA,S.L 2005  Book
GUPTA,S.L Book
0 Rating(s) & 0 Review(s)
Publication New Delhi, Prentice Hall of India Private Limited, 2005.
Description xxiii,616ppaper
Standard Number 81-203-2863-9
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010498332.64/GUP 010498MainOn ShelfGeneral 
10
ID:   009185


Management:text & cases;2nd rev ed. / VARSHNEY, R. L.; GUPTA,S.L 2000  Book
GUPTA,S.L Book
0 Rating(s) & 0 Review(s)
Edition 2nd rev ed
Publication Sultan Chand & Sons, 2000.
Description xxi,(ii),728paper
Standard Number 81-7014-758-1
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008572658.8/VAR/GUP 008572MainOn ShelfGeneral 
11
ID:   008019


Managerial economics: text & cases / CHATURVEDI,D.D; GUPTA,S.L 2003  Book
CHATURVEDI,D.D Book
0 Rating(s) & 0 Review(s)
Publication Delhi, Brijwasi book Distributors & Publishers, 2003.
Description xvi,765,+2paper
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008021338.5/CHATURV 008021MainOn ShelfTextbooks 
12
ID:   011422


Marketing of services:an Indian perspective :text & cases / GUPTA,S.L; RATNA,V.V 2005  Book
GUPTA,S.L Book
0 Rating(s) & 0 Review(s)
Publication Delhi, Wisdom Publications, 2005.
Description (vi),346ppaper
Standard Number 81-89547-02-x
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Accession#Call#Current LocationStatusPolicyLocation
010726658.8/GUP/RAT 010726MainOn ShelfGeneral 
13
ID:   105032


Retail management an Indian perspective: (Text & cases) / GUPTA,S.L 2017  Book
GUPTA,S.L Book
0 Rating(s) & 0 Review(s)
Publication New Delhi, Wisdom Publications, 2017.
Description (vi),310ppaper
Standard Number 978-81-89547-23-3
Key Words BAF MANAGEMENT 
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Accession#Call#Current LocationStatusPolicyLocation
F04197658.87/GUP F04197MainOn ShelfGeneral